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PR Services

PR Services

For businesses that need PR support on a part-time or project basis, selecting one or a few of our à la carte PR services for your business or our Fundamental PR Support service are both great options depending on your needs. We provide flexible, high-impact solutions without a long-term commitment. Whether you need a press release, targeted media outreach, crisis communication, or event PR, we offer expert guidance tailored to your specific needs. Choose the services that align with your goals, and let our team help you gain media visibility, strengthen your brand messaging, and enhance your public presence.

À La Carte PR Services

Press Release Writing & Distribution

  • Professionally written press release
  • One round of revisions
  • Formatting for media readiness
  • Distribution to local and/or industry-specific media outlets
  • Submission to relevant press release distribution platforms
  • Follow-up report on distribution and any media interest

Media Outreach & Pitching

  • Custom-crafted media pitch tailored to your brand and story
  • Research and identification of targeted media contacts (journalists, editors, bloggers, influencers)
  • Personalized outreach to each contact via email and phone follow-ups
  • Coordination of interviews, features, or story placements
  • Media tracking and reporting on responses and potential coverage

Crisis Communications Strategy

  • Initial consultation to assess the crisis and immediate PR needs
  • Development of key messaging and talking points
  • Preparation of an official statement or press release
  • Crisis response plan, including social media and media engagement strategies
  • Media training for company spokesperson(s) (if needed)
  • Ongoing support with real-time adjustments to messaging

Social Media Strategy Session

  • One-on-one or team session on optimizing social media for PR and brand growth
  • Audit of current social media presence and performance
  • Best practices for brand storytelling and audience engagement
  • Customized recommendations for content strategy, posting frequency, and platform selection
  • Q&A and actionable next steps

Brand Messaging & PR Strategy Consultation

  • Deep-dive consultation to define brand messaging and PR goals
  • Development of a brand positioning statement and key messaging framework
  • Competitive analysis to identify market differentiation
  • Creation of a tailored PR strategy with recommended tactics and timeline
  • One follow-up session to refine and finalize the strategy

Event PR (Press Releases, Media Coordination, On-Site Support)

  • Press release creation and distribution announcing the event
  • Targeted media outreach and invitations to relevant press contacts
  • Coordination of media RSVPs and interview opportunities
  • On-site PR support, including media check-in and coordination
  • Social media coverage during the event (live updates, behind-the-scenes content)
  • Post-event media follow-up and recap report

Fundamental PR Support

At Encore Media Agency, we understand that every business has unique public relations needs. Our Fundamental PR Support service provides flexible, expert guidance tailored to help you refine your brand messaging, enhance media outreach, and navigate PR challenges with confidence.

Whether you need strategic advisement, crisis communication support, media training, or social media content direction, our customized sessions give you the expertise you need—when you need it. With the option to purchase discounted blocks of hours, you can access ongoing support while staying within budget.

Let’s craft a PR strategy that elevates your brand and drives meaningful results.

What’s Included in Our Fundamental PR Service:

  • One-on-one consulting for PR strategy, messaging, and branding
  • Media training & interview preparation
  • Review & feedback on press materials and marketing content
  • Crisis communication advisement
  • Social media and content strategy support
  • Guidance in content development
  • Customized recommendations based on your business goals

This service ensures you get expert PR support without a long-term commitment, allowing you to adapt, strategize, and take control of your brand’s public image with confidence.

Ready to take the next step and set up your free 30 minute consultation? Contact us with any questions here or book your appointment here